The Tokyo Auto Salon is one of the top motor shows globally for modified and tuned cars. The 2013 Tokyo Auto Salon featured 802 vehicles, 452 exhibitors, and 3,608 booths that offered aftermarket accessories for purchase. There are also after-market parts manufacturers, custom shops, care manufacturers, automotive businesses, and automotive vocational schools. There are not only custom cars and after-market manufacturers, there is also live entertainment. Top musicians from around the world and talk shows hosting famous drivers and celebrities can be seen at the Tokyo Auto Show.
It focuses on endorsing brand new and innovative cars and accessories related to automotive industries. Exhibitors from all across the world gather around and display their innovative designs of cars and vehicles based on latest trends and technologies. Tokyo Auto Show, one of the biggest motor shows in the world, is coming back to Makuhari Messe and will showcase modified and tuned cars. Think MTV’s Pimp My Ride, butmore luxurious.
The event isn’t exactly cheapo (2,000 yen in advance, 2,500 yen at the door), but it’s a must-see if you’re really into cars/things you’ll never be able to afford. This year will be the biggest in the salon’s history with over 300,000 visitors expected. The Auto Salon has been held for the past 27 years. The exhibition takes place every year in January.
On the opening Friday, entry to the exhibition is permitted from 9am to 6pm for those with business or press invitation and includes a special preview at 1pm (TASA, 2013). On Saturday, the show is open to the public from 9am to 6pm, and on Sunday from 9am to 5pm. The main promoter for the Tokyo Auto Salon is the Tokyo Auto Salon Association (TASA). The affiliate co-promoter is NAPAC (Nippon Auto Parts– Product After-Market Promotional Committee). The Chiba Prefecture government, Chiba City government, Avex Entertainment Inc., San-Eisyobo Publishing Co. Ltd., Idea Inc., and the Option-Land Global Communications Association are all affiliate sponsors and supporting organizations.