Nissan Motor “SKYLINE” Receives “Japan Naming Award 2020” Excellence Award
The ” Skyline ” is Nissan Motor’s representative premium sports sedan. That has the longest history of Nissan and loved by many Japanese customers as a “longing car”. In 1957, production and sales began as the main passenger car of the Fuji Precision Industry. After that, after 1966, when Prince Motors and Nissan Motors merged. The “Nissan Skyline” was taken over by Nissan Motors and is now the 13th generation model.
The car name “Skyline” derived from “the ridgeline that separates the mountains and the blue sky”. It decided as the naming of a new passenger car to replace the “Prince Sedan”. Shojiro Ishibashi, chairman of Fuji Precision Industry at the time and also known as the founder of Bridgestone, named after the “sky” that is common to the golf balls “Blue Sky” and “Skyway” of the company’s products. It said that “Skyline”, which language-oriented and has a clean image, selected from the naming schemes that existed in the company.
Nissan “SKYLINE” Receives “Japan Naming Award 2020”
In the long history of 63 years, successive “Skylines” always equipped with the latest technology of the time and have continued to evolve. The current model released in September 2019 hybrid model equipped with the world’s first advanced driver assistance technology “ProPilot 2.0”, and the “400R” boasting 405 horsepower in pursuit of driving enjoyment and high driving performance.
Asako Hoshino, Executive Vice President of Nissan Motor Co., Ltd., said. “I am very happy to receive the Excellence Award at the first Japan Naming Awards. The naming of the Skyline, which passed down for more than 60 years. The recognition that it is still attractive is the result of the passion of Japanese customers who loved and raised the Skyline. So, their friends who have been passionate about this model. “.
Further, Nissan Motor will continue to take pride in this one-of-a-kind brand. And continue to provide customers with even more excitement brought about by advanced technology.
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